The Fall of MG Rover
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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
Case Code |
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BSTR166 |
Electronic Format: Rs.
500; Courier (within India):Rs. 25 Extra
Themes- |
Case Length |
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16 Pages |
Period |
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1975-2005 |
Organization |
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MG Rover |
Pub Date |
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2005 |
Teaching Note |
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Not Available |
Countries
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UK |
Industry |
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Automobiles |
Abstract:
UK based MG Rover was one of the oldest car manufacturers in the world. Founded
more than a century ago, MG Rover's problems began in the early 1970s. The
company had to be nationalized to save it from bankruptcy induced by labour
unrest and financial problems.
However, the situation did not improve under the Government's management and the
company was privatized by selling it to British Aerospace (BAe). BAe sold MG
Rover to BMW which, after prolonged losses, sold it to Phoenix Venture Holdings
(Phoenix). Under Phoenix, MG Rover declared bankruptcy when the collaboration
negotiations with China's SAIC collapsed.
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The case details the circumstances that led
MG Rover into problems and finally into bankruptcy. It examines
the causes of MG Rover's troubles including the role played by
the four acquirers of MG Rover.
Issues:
» Understand how internal, industry-specific and macroeconomic factors can
negatively affect the financial performance of a company.
» Examine the role of government in business.
» Study the importance of good labor relations for proper functioning of a
company.
» Study the circumstances that led to the collapse of MG Rover.
» Discuss the measures that should have been taken by the acquirers of MG Rover
in order to revive the company's financial and business performance.
Contents:
Keywords:
MG Rover, Corporate Turnaround, Merger and Acquisition,
Bankruptcy, Industrial Relations Crises, Financial Mismanagement,
Nationalization, Privatization, Corporate Mismanagement, Declared Bankruptcy Collaboration, BMW, Phoenix Venture Holdings, SAIC, Rover Company, Morris Motors Company, Morris Oxford Car, Morris Garages, British Leyland, BLMC, BL failed, MG Rover Group, BMW-Rover Deal
MG Rover Seeks Bankruptcy
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